It introduces the main principles that underlie the profession, as well as the main practical issues that Meeting Designers face and need to solve. As a result, Into the Heart of Meetings, is both an explorative study and a textbook. Its enormous number of practical cases puts the content in day-to-day working practice.
The title of this book, “Into the Heart of Meetings”, is no coincidence. We believe that meetings can only be successful when looking at the meeting process and the participants holistically. The meeting is a temporary ecosystem in which everything hangs together. Consequently, in order to be effective, the programme must be an experience that goes beyond the mere logical and cerebral. It has to connect with participants at a deeper level so that they connect at a deeper level.
We call this Meetings With Heart and Soul.
Meeting Design Weeks global educational events are designed for meeting and event professionals to learn about the building blocks Meeting Designers use when designing meeting programmes.